A better future starts in even the tightest spaces.

We all want to keep our planet forever and our teeth for life. So we found a way to help with both by turning a daily routine into a delightful ritual.

Every piece of dental floss ever used still exists in the world today.

So where is it now?

The ugly truth is that most floss ends up in landfill — that’s the best case scenario. When landfill is the best option, you know you’ve got a big problem.

More likely though, it finds its way into our water supplies and eventually the ocean, where it threatens and destroys precious marine life.

Even the small bits can be swallowed by sea creatures, or tangled up in coral causing irreversible damage to our marine ecosystems. Please, think of the turtles.

Trigger warning

There was something fishy about the sea.

By 2050, it’s predicted there will be more plastic in the ocean than fish.
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The planet can’t afford a field day.

The ADA recommends 18 inches of floss per use. That’s nearly two football fields of floss, per person per year.
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The yearly wrap-up didn’t prepare us for this.

Every year in the US, 42 million rolls of dental floss are sold. That’s enough to wrap around the Earth more than 120 times.
Share this fact

There was something fishy about the sea.

By 2050, it’s predicted there will be more plastic in the ocean than fish.
Share this fact

The planet can’t afford a field day.

The ADA recommends 18 inches of floss per use. That’s nearly two football fields of floss, per person per year.
Share this fact

The yearly wrap-up didn’t prepare us for this.

Every year in the US, 42 million rolls of dental floss are sold. That’s enough to wrap around the Earth more than 120 times.
Share this fact

There was something fishy about the sea.

By 2050, it’s predicted there will be more plastic in the ocean than fish.
Share this fact

Recycling Your Flaus Heads

We know that not all municipal recycling facilities can recycle floss picks or floss heads - they can be too small and as they are made of mixed materials, aren't always properly processed.

That's why we encourage all customers to gather their used Flaus Heads in a container for recycling and visit our recycling page. We will send you instructions and a pre-paid shipping label to send your Flaus Heads to a dedicated oral care recycling facility.

Smart mouths
can save the planet.

Real ways we’re
reducing our impact

Did you know soft touch silicone is a robust material that lasts longer than plastic materials? That’s why we are proud to use a soft touch silicone for the body of our Flaus Electric Flosser. It’s not only durable (and feels nice to use) and reusable but it limits our plastic consumption.

The search continues...

We are on the hunt for planet-friendly and mouth-friendly floss that’s effective, PFAS-free and can break down in home composting systems.

The sad truth

There isn't a sustainable, high-performing, PFAS-free floss out there that we’re currently comfortable using. The ones that are compostable shred and tear easily when used (ughh). The ones that perform well and are most common contain PFAS. They also don't break down in the environment or your body — so please, don’t swallow.

If the answer isn’t out there, we’ll create it.

We are hard at work to find or develop a strong and sustainable alternative to PFAS floss that performs just as well. Stay tuned.

Switch to Flaus. Save 6000+ inches.
Impressive by anyone’s standards.

AVERAGE FLOSS USED PER SESSION:

18
inches
With Regular Floss
1
inch
with
6,205
inches

Saved per year when
switching to Flaus

That's nearly twice the length of a football field!

Let’s take it slow

According to an MIT study, online shopping is more sustainable than buying from a brick and mortar store as long as it isn’t rush-shipped. We are battling this by shipping Flaus products using existing postal routes and non-rush shipping. It may take a bit longer, but on average, will have a smaller carbon footprint than driving to the store or two-day shipping. The planet appreciates your patience.

SUBSCRIBE TO OUR ANNUAL SUBSCRIPTION TO REDUCE YOUR CARBON FOOTPRINT

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Self-care shouldn’t be at
the planet’s expense.

As a Public Benefit Corporation, we are committed to creating the oral care of the future, for the future. Designing our business with the circular economy in mind, we are continually exploring how to best reduce waste in our manufacturing process and ways we can upcycle waste from using our products.

Our certifications and partnerships

We’re committed to doing our part, because self-care should never be at the planet’s expense.

In partnership with our friends at PlasticBank, we pledge to prevent 100 plastic bottles from reaching the ocean for every Flaus sold. To date, we’re just shy of 400,000 — that's almost half a million bottles we’ve kept out of our precious marine ecosystems. Even fish love Flaus!

Flaus is proudly accredited with the Better Business Bureau — a marketplace for consumer trust. BBB Accreditation gives consumers confidence that they’re dealing with an ethical and vetted business. As a BBB accredited business with an A+ rating, you can trust that Flaus puts customers first, operating with honesty and integrity.

We get one set of teeth and one planet — it's time to look after both. Flaus is committed to a more sustainable future of flossing, not only through design innovation and engineering, but also by donating 1% of annual sales or salary to environmental efforts.

Flaus is fiercely female founded, owned and operated. We are proud to be SHE Mark certified. The SHE Mark is a benefit corporation that verifies the work being done across industries to prioritize (at least) equal inclusion of all women in the course of business.

In partnership with our friends at PlasticBank, we pledge to prevent 100 plastic bottles from reaching the ocean for every Flaus sold. To date, we’re just shy of 400,000 — that's almost half a million bottles we’ve kept out of our precious marine ecosystems. Even fish love Flaus!

Flaus is proudly accredited with the Better Business Bureau — a marketplace for consumer trust. BBB Accreditation gives consumers confidence that they’re dealing with an ethical and vetted business. As a BBB accredited business with an A+ rating, you can trust that Flaus puts customers first, operating with honesty and integrity.

We get one set of teeth and one planet — it's time to look after both. Flaus is committed to a more sustainable future of flossing, not only through design innovation and engineering, but also by donating 1% of annual sales or salary to environmental efforts.

Flaus is fiercely female founded, owned and operated. We are proud to be SHE Mark certified. The SHE Mark is a benefit corporation that verifies the work being done across industries to prioritize (at least) equal inclusion of all women in the course of business.

  • Kind to the planet
  • Human and Intuitive
  • Revolutionary design
  • Kind to the planet
  • Human and Intuitive
  • Revolutionary design
  • Kind to the planet
  • Human and Intuitive
  • Revolutionary design